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[TenTec] re QST ad

To: tentec@contesting.com
Subject: [TenTec] re QST ad
From: "Rob Atkinson, K5UJ" <k5uj@hotmail.com>
Reply-to: Discussion of Ten-Tec Equipment <tentec@contesting.com>
Date: Fri, 24 Feb 2006 15:08:00 +0000
List-post: <mailto:tentec@contesting.com>
I think all of the major ham rig manufacturers could halt all magazine 
advertising TODAY and nothing would miss a beat.  They are so well 
established, well known, and so many hams have internet access they could 
get by with just their websites.   I expect within the next 10 to 20 years 
QST will go entirely on-line.   No vendor or manufacturer really needs those 
full-page ads.  Most of the product information hams get is off the internet 
now.   For me, the ads at the front and back of QST make up a sort of 
monthly "catalog" to flip through, but not use for real information 
gathering.   The only good purpose they serve is to notify me of a new 
vendor or product I didn't know about before and because of that, the 
businesses that really need QST are the little guys who are starting up and 
buy the single column inch display ads to use as a sort of "we exist--here's 
our web address" type of heads-up.  BTW, does anyone look at the Ham-ad 
classifieds still?

With the product reviews, i'm more interested in finding out about features, 
metering, rear panel connections, controls, malfuctions, and such than I am 
about technicalities such as rx specs.   Some hams obsess about BDR etc. 
beyond what 95% of hams give a flip about.  For those 95%, whether a rig is 
"good" or "bad" boils down to what I call the pleasure rating:  on a scale 
from 1 to 10, how much fun is it to operate; how much pleasure do you derive 
from the experience?  Factors affecting this can range from audio quality, 
to heft (does it move on the table when i plug in cans?) and build quality, 
as well as drift, f.p. layout, PA power, blah blah with the rx down there 
somewhere in the priority list.  Oh, it has to be able to hear--don't get me 
wrong, but if the AGC pumps at times, it's not the end of the world.  I have 
a rig that is reviled by some hams but I love it; I've had a rig that has 
been claimed as the best ever made and I thought it was a looser, all 
because with the first one, I have a lot of fun with it, and with the 
latter, my operating experience with it was marked by irritation and 
annoyance.   I am convinced you only find out where a rig fits on the 
pleasure scale by purchasing it and using it for awhile (unfortunately, 
since that gets expensive).

rob / k5uj

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