Jim,
I wonder if the surveys included and were cross-correlated to
purchases of amateur-related equipment? I believe that would
provide much more valuable "bottom line" information, not only to
the League, but to the advertisers.
Barry W2UP
On 13 Feb 02, at 9:52, jmax@attglobal.net wrote:
>
> Jim -
>
> The survey was adjusted to be representative of all
> ARRL members, which consists of lots of contesters
> and even more non-contesters. If the survey were
> biased in favor of contesters, of course then the
> results would have shown wild enthusiasm for contest
> line scores. But the intent of the survey was not to bias
> it in any direction. It was intended to discover what
> ARRL members, as a whole, prefer to have in their
> magazines. ARRL tries to serve the entire membership,
> not just specialized groups.
>
> 73. Jim, W6CF
>
>
> Jim Rhodes wrote:
>
> > I wonder if the survey groups that are polled tend to be from the
> > higher density population areas. This alone would bias the survey
> > against contesters. I would be very interested in how they choose
> > the survey population. Living most of my life in the midwest I have
> > gotten used to the fact that our opinions don't count as much as
> > those from either coast . At 10:33 AM 2/13/02, you wrote:
> >
> > >Some excerpts from messages N4ZR and I exchanged last month...
> > >
> > > >At 10:00 AM 1/10/2002 -0500, N4ZR wrote:
> > > >
> > > >>It's worth remembering that a poll of a little over 1000 people
> > > >>is considered statistically representative of the entire adult
> > > >>population of the United States, within +/- 3 percentage points.
> > > >> You can imagine how small a sample would give comparable
> > > >>results for the ham population of 700,000 or so. That makes it
> > > >>pretty likely that very few contesters are in the sample for any
> > > >>given QST reader poll.
> > > >
> > > >
> > > >The results of the last 3 ARRL Readex surveys have had error
> > > >rates of
> > > 3.6, 3.6 and 3.5 points. And yes, out of 160K members, 6K
> > > contesters won't be noticed much (4%). Of those ARRL members on
> > > this reflector (about 700?), the percentage is more like 0.4%. So
> > > of roughly 800 surveys returned, only three might be from people
> > > on this reflector.
> > > > -- Tom
> > >
> > >=====
> > >e-mail: k1ki@arrl.org ARRL New England Division
> > >Director http://www.arrl.org/
> > >Tom Frenaye, K1KI, P O Box J, West Suffield CT 06093 Phone:
> > >860-668-5444
> > >
> > >
> > >--
> > >CQ-Contest on WWW: http://lists.contesting.com/_cq-contest/
> > >Administrative requests: cq-contest-REQUEST@contesting.com
> >
> > Jim Rhodes K0XU
> > jim@rhodesend.net
> >
> > --
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>
>
> --
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>
--
Barry Kutner, W2UP Internet: w2up@mindspring.com
Newtown, PA Frankford Radio Club
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