[TenTec] Orion 2 situation

[Darrell Bellerive]

I agree that Ten-Tec website is less than satisfactory. Clearly they 
need help in that area. A site search still does not find anything to do 
with the new 506 Rebel.

As someone who spent many years working in engineering for a major 
telecom company, I tend to prefer product information from an 
engineering perspective. I too would like to see much more product 
detail on their website.

On the other hand, the pure marketing types can lose sight of reality in 
favour of hype, and soon we could see claims that the Omni VII produces 
1100 watts output. 100 watts on each of 11 ham bands for a total of 1100 
watts. :-)

As an outsider who has absolutely no knowledge of the goings on inside 
of Ten-Tec, I can't help but wonder if there are some internal problems. 
My perceptions are that there may be financial problems and too much 
micro management, coupled with ever increasing product and market 
complexity. A tough challenge for any company, but tougher for those who 
have been doing things a certain way for over 40 years.

I really, really hope that Ten-Tec can survive in the Amateur Radio 
marketplace.

73, Darrell VA7TO




Darrell Bellerive

On 06/30/2013 12:42 PM, Jim Brown wrote:
> IMO, Ten Tec's most fundamental problem in the ham marketplace is
> MARKETING and communication with their (potential) customer base. From
> where I sit, they seem to not have a clue. As an example -- only a few
> days ago, I was looking for a high quality RX to recommend to another
> ham, and ATTEMPTED to study the Ten Tec website  I say "attempted"
> because while several products are listed, there's almost nothing there
> about what they are, what they do, and in some cases, what they cost.
> Several pages have an email link "for more information." I followed one
> of those links and composed a brief email telling them how useless their
> web site was to a potential customer.  It was returned "addressee unknown."
>
> 73, Jim K9YC