[TenTec] WD40

[Jim Allen]

>From the website of WD40, one of the most astonishingly successful one
product company in the history of business:

Fascinating Facts You Never Learned in School

In* 1953*, a fledgling company called Rocket Chemical Company and its staff
of three set out to create a line of rust-prevention solvents and
degreasers for use in the aerospace industry, in a small lab in San Diego,
California.

It took them 40 attempts to get the water displacing formula worked out.
But they must have been really good, because the original secret formula
for WD-40®—which stands for Water Displacement perfected on the 40th try—is
still in use today.

Convair, an aerospace contractor, first used WD-40 to protect the outer
skin of the Atlas Missile from rust and corrosion. The product actually
worked so well that several employees snuck some WD-40 cans out of the
plant to use at home.
A few years following WD-40's first industrial use, Rocket Chemical Company
founder Norm Larsen experimented with putting WD-40 into aerosol cans,
reasoning that consumers might find a use for the product at home as some
of the employees had. The product made its first appearance on store
shelves in San Diego in *1958*.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Anyone could have duplicated it and brought them to their knees, selling
"kerosene and heavier oil", but nobody ever did.  Instead it is used all
over the world, and misused as a lubricant sometimes.

They were so profitable that they had to work hard to find opportunities to
redeploy the cash flow.


73 de W6OGC  Jim Allen





On Mon, Jun 30, 2014 at 2:25 PM, Wade Staggs <tvman1954 at gmail.com> wrote:

> *Anyone who has ever smelled WD-40 will realize that it is nothing more
> than Kerosene in a Spray Can....... with a bit of a heavier oil mixed in.*
> *                                                                       73
> from Wade/KJ4WS*
>
>
> On Mon, Jun 30, 2014 at 12:09 PM, Paul DeWitte <k9ot at yousq.net> wrote:
>
> > The WD in wd40 stands for water displacement. the 40 is the number of
> > different formulas that it took to get to what they were looking for for
> an
> > end product.
> >
> > 73 Paul
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