[BULK] - Re: [TowerTalk] Amidon customer satisfaction

[Bill Turner]

On Fri, 14 May 2004 09:15:52 -0700, Steve Katz wrote:

>However, great customer satisfaction doesn't imply
>a successful business, at all.  Nor does so-so satisfaction imply an
>unsuccessful one. 

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Whether a business is "successful" or not depends on your point of view,
and I was speaking from the customer's.  The folks at Amidon probably
consider themselves successful but their customers seem to have a
different opinion.

I like the approach taken by Consumer Reports:  Don't get lost wallowing
through the details; just give the bottom line along with a modicum of
supporting facts.

--
Bill, W6WRT
QSLs via LoTW