[UK-CONTEST] MORI survey

Colin G3PSM colin at g3psm.net
Thu Jun 2 15:35:19 EDT 2005


James, your input is most helpful and appears to have been disseminated 
throughout a few reflectors.

Many thanks

Colin, G3PSM

James wrote:

>>From MORI
>
>"In total we sent out 4,500 questionnaires. 
>
>The total population of licence holders had been segmented by "licence
>type" and, within each type, a random sample was selected to our sample
>(every "nth" from a given start point).  Also, we boosted up the number
>of intermediate and foundation licence holders selected to the initial
>sample to ensure we end up with a robust sample in each of these two
>categories.  However, we will re-weight the final survey results back to
>their true population proportions to ensure the overall sample is
>representative."
>
>73,
>
>James M0ZZO
>
>
>
>-----Original Message-----
>From: uk-contest-bounces at contesting.com
>[mailto:uk-contest-bounces at contesting.com] On Behalf Of G3SVL
>Sent: 01 June 2005 22:31
>To: Colin G3PSM; UK-Contest at contesting.com
>Subject: Re: [UK-CONTEST] MORI survey
>
>
>Colin,
>
>Are you absolutely sure that MORI have been given the correct brief ? I
>get 
>worried that someone in Ofcom has only passed part of the database
>across 
>and MORI are merrily selecting from only part of the licensee base!
>
>If MORI deliberately target only newer licensees then I would seriously 
>question their methodology!  I just can't believe they would do this as
>it 
>would produce a highly skewed response sample which, most likely, would
>not 
>represent the views of the total population of UK licensees.
>
>Worth a phone call to OfCom in your official capacity don't you think?
>
>73 Chris G3SVL
>
>  _____________________________
>At 18:55 01/06/2005, Colin G3PSM wrote:
>  
>
>>My thanks to all for the various comments.   RSGB were advised that
>>Ofcom were going to contact 2,000 licencees at random in addition to 
>>the published consultation but we were not advised how this would 
>>happen.
>> From the feedback so far it appears that MORI have targetted
>>    
>>
>Foundation
>  
>
>>and Intermediate licencees plus the submission date is a month before
>>the close of the consultation itself.   I guess that must be to allow
>>MORI to come up with a definitive analysis of replies and weight the
>>eventual decision accordingly.
>>
>>73
>>
>>Colin, G3PSM
>>    
>>
>
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>  
>

-- 

Colin J. Thomas, G3PSM

Spectrum Director

Radio Society of Great Britain

http://www.g3psm.net

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