I agree that Ten-Tec website is less than satisfactory. Clearly they
need help in that area. A site search still does not find anything to do
with the new 506 Rebel.
As someone who spent many years working in engineering for a major
telecom company, I tend to prefer product information from an
engineering perspective. I too would like to see much more product
detail on their website.
On the other hand, the pure marketing types can lose sight of reality in
favour of hype, and soon we could see claims that the Omni VII produces
1100 watts output. 100 watts on each of 11 ham bands for a total of 1100
watts. :-)
As an outsider who has absolutely no knowledge of the goings on inside
of Ten-Tec, I can't help but wonder if there are some internal problems.
My perceptions are that there may be financial problems and too much
micro management, coupled with ever increasing product and market
complexity. A tough challenge for any company, but tougher for those who
have been doing things a certain way for over 40 years.
I really, really hope that Ten-Tec can survive in the Amateur Radio
marketplace.
73, Darrell VA7TO
Darrell Bellerive
On 06/30/2013 12:42 PM, Jim Brown wrote:
IMO, Ten Tec's most fundamental problem in the ham marketplace is
MARKETING and communication with their (potential) customer base. From
where I sit, they seem to not have a clue. As an example -- only a few
days ago, I was looking for a high quality RX to recommend to another
ham, and ATTEMPTED to study the Ten Tec website I say "attempted"
because while several products are listed, there's almost nothing there
about what they are, what they do, and in some cases, what they cost.
Several pages have an email link "for more information." I followed one
of those links and composed a brief email telling them how useless their
web site was to a potential customer. It was returned "addressee unknown."
73, Jim K9YC
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